Famfrequency Productions
FAMCON 2026
Partnership development
Sponsorship outreach
Impact reporting
Connecting Philadelphia’s Next Generation of Creatives
FamCon is FamFrequency Productions’ annual conference for young Philadelphians exploring careers in music, media, and the creative industries. Through curated workshops, panel conversations, and networking, emerging artists meet people working in the industry and learn how they’ve built careers as producers, songwriters, and creative entrepreneurs. The conference pairs creative practice with the business skills that help artists make a living from their work. Young creatives can ask working professionals how they found their first opportunities, built relationships, and turned their skills into paid work.
ABOUT THIS CLIENT
FamFrequency Productions (FFP) is a Philadelphia-based organization that helps young people build careers in music and the creative industries. Through fellowships and hands-on programming, emerging artists develop their craft while learning the business side of music and connect with working professionals. Its annual conference, FamCon, brings young creatives together with artists and industry leaders for informative workshops and meaningful networking opportunities.
The Opportunity
FamFrequency wanted to give young creatives a place to learn directly from people working in music, media, and other creative fields. The conference also gave local institutions and sponsors a way to support emerging talent. New Horizons Impact helped connect those pieces, from finding a host site to documenting what participants took away from the event.
FamFrequency Productions needed a venue for its 2026 conference, a way to reach more young creatives, and support identifying potential in-kind sponsors. The team also needed a clear way to share results with sponsors and use attendee feedback to improve future conferences.
“I’ve gathered such useful information, and so many concepts and ideas to help me move forward with my career.”
Participant of FAMCON 2026
“I’ve gathered such useful information, and so many concepts and ideas to help me move forward with my career.”
Participant of FAMCON 2026
What New Horizon Impact did
New Horizons Impact Group (NHI) supported FamFrequency before and after the conference in
three areas.
1
Venue partnership
NHI helped FamCon find a convenient West Philadelphia location at Intercultural Family Services’ Community Hub and supported event coordination. Hosting the conference there made it easier for local attendees to take part and introduced creative professionals and prospective partners to the Hub.
2
Sponsor and audience outreach
NHI helped identify potential sponsors and developed outreach materials for colleges and student networks to reach young creatives.
3
Evaluation and follow-up
NHI synthesized attendee feedback and produced an event recap deck. The sponsor-facing deck shared event results with sponsors and partners, while the internal deck captured what worked and what to improve. NHI and FamFrequency also built a prospect list for future outreach.
The Results
The 2026 conference took place in West Philadelphia and drew approximately 140 attendees, with presenting support from the City of Philadelphia Department of Commerce. Attendee feedback was positive overall and gave FamFrequency concrete ideas for future events. The recap decks gave the team a way to share those results with partners and carry what it learned into planning for the next FamCon.